COREUPT

COREUPT — The spirit of the mountain, the precision of performance

Introducing the COREUPT brand

Founded by passionate snow sports enthusiasts, COREUPT embodies a clear vision: to offer technical, durable, and high-performance products dedicated to demanding terrain. At the crossroads of freeride, freestyle, and alpine skiing, the brand develops equipment designed for riders seeking freedom, control, and an authentic mountain experience.

Our mission

At COREUPT , our mission is to design products that combine precision, safety, and the joy of riding. Every detail is carefully considered to optimize the on-snow experience: construction, materials, geometry, and finishes. The goal: to allow riders to fully express themselves, whatever the conditions.

Values and commitments

• Performance : products tested in the field, validated by athletes and technicians.
• Innovation : manufacturing processes and designs conceived to improve stability, responsiveness and comfort.
• Sustainability : demanding selection of materials and responsible approach to extend the life of products.
• Authenticity : a deeply rooted mountain culture, serving an engaged and accessible practice.

Who is COREUPT aimed at?

COREUPT is for riders who want confidence at high speeds, agility on varied terrain, and a precise feel for the ride. Whether you're an experienced freerider, a creative freestyler, or an all-rounder, our products offer the perfect balance between forgiveness and performance.

What distinguishes COREUPT

• A technical design focused on stability, control and grip.
• Geometries adapted to powder snow, piste edges and changing snow conditions.
• Strict quality control and repeated testing under real-world conditions.

Experience and know-how

COREUPT R&D department draws on the expertise of materials engineers, shapers, and athletes. From design to prototyping, each step aims to optimize the balance between weight and strength, power transmission, and durability. The result: reliable, precise, and enjoyable products, day after day.

User-centered design

We prioritize stable profiles, controlled torsion, and progressive flex to guarantee secure grip on hard snow and efficient flotation in deep snow. The goal is simple: a smooth, predictable, and inspiring ride.

Materials and construction

Selected wood cores, appropriate reinforcements, and robust finishes extend the lifespan of COREUPT products. Technical choices are always made with performance and reliability in mind.

Responsible commitment

COREUPT is committed to a process of continuous improvement: choosing more responsible materials, optimizing supply chains and reducing production waste, without compromising on performance.

Service and support

Product advice, clear technical information and responsive support: our team helps each practitioner select the equipment best suited to their level, style and playing field.

Join the COREUPT universe

Joining COREUPT means choosing a brand that puts technical excellence and the joy of skiing at the heart of every product. Discover a collection designed for performance in the mountains, lasting and stylish.